FOR IMMEDIATE RELEASE:
October 17, 2012
CONTACT:
Susan Dunlap
Aerulean™ Plant Identification Systems, Inc.

Aerulean™ Issued U.S. Patent No. 8,301,389 for SYSTEM AND METHOD FOR PLANT SELECTION

MENLO PARK, Calif., October 17, 2012— Aerulean™ Plant Identification Systems, Inc. announced today that they have recently been awarded a U.S. Patent for a method to select plants.   This news bodes well that their complementary Identification patent will be issued.

This achievement, eleven years in the making, complements their recent launch of online software that enables users to select and identify plants for personal and horticultural purposes. 

”We have achieved two major goals this year – launching our software and acquiring a U.S. Patent.  The patent protects our ability to expand the software so we can better serve the public.”  The patent validates Ms. Dunlap’s primary discovery.  

”It has been our goal to create new tools to address obstacles in the current system and to infuse Aerulean’s proprietary identification and selection tools with targeted software solutions to these obstacles,” said CEO Susan Dunlap. “We will continue to expand the existing database and look forward to future collaborations with others who care about improving access to the plant kingdom.  We have launched our initial configuration of these solutions.”

Aerulean’s software is freely available online and has attracted users from all over the world, including KEW gardens, UC Davis, and numerous public and private gardeners and administrators. 

Aerulean is in the business of filling information gaps in the horticulture industry with modern identification, selection, and informational tools.  It is Aerulean’s goal to create tools that will modernize the way consumers gather information about plants.

For additional information, please contact admin@aerulean.com